Medi-Cal Doula Business Accelerator

Build, Optimize & Elevate Your Medi-Cal Doula Practice

A high-touch consulting container for doulas who want consistent clients, confident billing, clean systems, and a sustainable practice that actually supports you.

Whether you're just getting credentialed or ready to grow into $5k–$10k months part-time, this program gives you the real tools, guidance, and emotional support you need — from someone who truly understands Medi-Cal, doula work, and the realities of this profession.

Build the practice you deserve, with clarity, confidence, and support at every step.

You’re a gifted doula. You shouldn’t have to struggle to run your business.

You came into birth work because you’re here to serve women, families, and the sacred threshold of birth.

Not because you wanted to:

Navigate billing codes alone
Spend hours writing documentation
Chase down clients or try to get them to book all of their visits so you can make enough $
Worry about missing claims
Feel overwhelmed by scheduling
Doubt how you’re different from other doulas
Or wonder if you’ll get paid this month

None of this is your fault.
The birth world teaches the art of support — but not the structure behind a sustainable business.

And yet…
You deserve to earn well for the work you do.
You deserve clear systems.
You deserve a business that supports your nervous system, not drains it.
You deserve to be fully booked with aligned clients.
And you deserve a revenue rhythm that feels stable, grounded, and abundant.

That’s exactly what this accelerator gives you.

DOULA BUSINESS ACCELERATOR

Is This For You?

✔️ You are brand new —

…and not yet credentialed — and want a clear, grounded path to to start booking clients right away.

✔️ You are newly credentialed —

…0–6 months in — and feel overwhelmed or disorganized with systems, billing, client flow, marketing, documentation, and scheduling.

✔️ You are an established doula —

…6+ months into Medi-Cal billing — and you're “doing fine” but know you could be doing so much better with structure, refinement, and support.

Medi-Cal reimbursement is one of the most generous in the country. When you’re credentialed and using the full package of visits, you can be reimbursed up to $4,600 per client.

That means:

Two clients more than cover your full investment in this program.
Three clients more than cover the extended track.
With consistency, this path can grow into a six-figure business — not overnight, but steadily, sustainably.

I don’t promise outcomes. But I do know this: if you do the work, I’ll walk beside you every step, showing you the pathways that make it possible. And I feel very confident in helping you create something really sustainable for you and your family.

The Possibility

Here’s the truth: getting credentialed is only the beginning.

Some doulas get credentialed and think clients will just start rolling in from the state directories or the OB list. Sometimes it happens… but often, it doesn’t. You end up feeling like a name on a list, competing with everyone else, trying to convince them why you’re different, or getting clients that don’t feel like the best fit for your full gifts.

What you really need is a consistent way for clients to feel a connection to you. That’s what we create here — your unique presence, your voice, your pathways. (It’s how I brought in 10 clients in my first couple weeks of being credentialed!)

And yes — there are bumps. Sometimes insurance companies push back. Sometimes a claim gets delayed or denied, even when you’ve done it right. I’ve been there. I’ve fought for reimbursement. And now, I know how to navigate those systems so nearly every one of my claims get paid. That’s what I’ll teach you here — the shortcuts, the persistence, the practical moves.

What many don’t realize:

Accelerator for Newly Credentialed Doula:

Build + Launch (6 months)

Ideal For: Newly credentialed doulas or those preparing for credentialing who want strong foundations, organized systems, and consistent client flow.

Monthly Calls: 3 calls/month focusing on strategy, systems, and implementation.

Email Support: Email support (M–F) for questions, troubleshooting, and accountability.

Backend Systems: Done-with-you backend buildout:– Templates– Systems– Intake workflows– Applications and Website flow for less friction - Visit documentation– Medi-Cal–compliant charting– Boundaries & scheduling structure

Marketing Support: Messaging– Brand refinement– Copywriting - Content creation - Website audit and support bringing more of YOU into how you present yourself

Lead Generation: Insurance directories– IG optimization– Paid advertising– Content strategy– Local referrals & partnerships (pregnancy centers, WIC, clinics, practitioners)

Revenue Roadmap: Revenue forecasting and KPI tracking for predictable income.

Hiring & Delegation: Once you’re stabilized, guidance and support outsourcing a 5–10 hr/week VA to help you focus on the core of what you do.

Heart-Centered Sales: So your conversations don’t feel like trying to convince people why you’re different, and you are more likely to have clients work with you.

Emotional & Energetic Support: Burnout prevention, nervous system boundaries, and doula-specific mindset support.

Direct Referrals: I often get more requests than I can take, or requests from people outside my area and first and foremost pass referrals to my Accelerator clients before my wider network.

Case study support: If you ‘re a newer doula, or have clients that are experiencing certain symptoms, I can make recommendations from my background in functional medicine to help support you. And sometimes it’s just helpful to bounce case studies off of another person.

Bonus: Billing Review: If you’re doing your own billing, monthly billing review and reconciliation to refine denials and ensure all visits are submitted and paid. Or I can set you up with a billing partner if you prefer to have someone do it for you for a low fee per claim.

Credentialing Support: If you are not yet credentialed, there is an option to add-on some credentialing support before we begin, or work with one of my partners so they can help credential you. If you’re already credentialed with Medi-Cal and at least 1 Managed Care plan, we can get started and can support with guidance to credential with more plans during our work together.

Accelerator for Experienced Doula:

(5 months)

Ideal for: Experienced doulas who have been billing Medi-Cal for 6+ months and want refinement, optimization, and more consistent revenue.

Monthly calls: 3 calls/month focused on deep strategic expansion and refinement.

Email Support: Structured, supportive email access for questions, tech review, and troubleshooting.

Backend systems overhaul: Client flow audit– Documentation refinement– Updated templates– Charting structure– Scheduling optimization– Messaging templates- Intake workflows– Applications and Website flow for less friction - Let’s get your clients using up more of their visits (which could mean $1,000 more per client in your pocket if they don’t fall off at the end).